Case Study

How Branding Supercharged This Preschool Expansion

About Firefish

End-to-End Branding Solutions Backed by Robust Research.

Since 1998, Firefish has been a global leader in creative branding, with a footprint in Singapore, London, New York, Shanghai, Jakarta and Kuala Lumpur. Our comprehensive branding solutions include brand consulting, brand audit, brand strategy to brand activation and brand applications on both print and digital domains.

Firefish branding work is underpinned by our proprietary branding framework, Brandgrammar™, which is derived from research at the National University of Singapore. Our branding methodology has been tested and proven to deliver exceptional results in the real marketplace.

Fuelled by passion and a relentless pursuit of knowledge, we love to transform your business, supercharge your brand, and together, we can make a lasting impact for our shared future.

OUR APPROACH

Brandgrammar™—
Branding by Academic Research.

Brandgrammar™ by Firefish is a groundbreaking branding framework based on research work at the National University of Singapore. Taking a page from Hallidayan Functional Grammar, at its essence, Brandgrammar™ is about systems, structures and functions. At Firefish, we believe that your branding language should be natural and instinctive. In your brand communications, we seek clarity, concreteness, cohesiveness and consistency. At the end of the road, we deliver tanglible applications and superlative results for your business.

Start Your Branding Journey with Us Today!