FRACTIONAL BRAND MANAGEMENT
Get an Entire Branding & Marketing Team at An Affordable Rate
Why Fractional?
In today’s highly competitive market, branding is not an option anymore.
Branding has become the lynchpin to differentiate from the competition. But for most SMEs, this still does not warrant setting up an entire department. Hence, Fractional Brand Management offers the best of both worlds—an experienced team of branding and marketing professionals plugged directly into your business, but at a fraction of the manpower cost.
Key Features
- Branding as a Service (BaaS) similar to Software as a Service (SaaS)
- Subscription service with low risk
- Hire a professional team of branding experts without headcount commitment
- Deep understanding of business model, brand culture and operations
- Able to translate business goals into clear design deliverables
- High accountability with proven system and processes
- Brand is consistently applied and brand equity increases
Less Optimal Alternatives Currently
1. Outsource to Marketing or Social Media Agency
- Unable to understand the business needs
- Ask you to provide images
- Ask you to write the first draft
- Outsource to freelancers or overseas
- Charge for additional hours
- Has low accountability
2. Hire a Marketing Executive or Designer
- Lacks experience
- Does not know what to do
- Does not know how to do it
- Does not have a mentor to ask help from
- Ends up doing miscellaneous work
- Feels unmotivated and unsupported
- Quits after a year or two at maximum
Pick the Ideal Management Plan for Your Brand
Essential
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Brand Consulting
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Brand Planning
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Brand Strategy
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Brand Management
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Brand Guardianship
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Brand Direction
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Business Strategy
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Brand Quality Control
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Concept Development
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Art Direction
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Visual Design
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Art Production
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Editorial
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Copywriting
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Proofreading
Premium
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Brand Consulting
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Brand Planning
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Brand Strategy
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Brand Management
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Brand Guardianship
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Brand Direction
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Business Strategy
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Brand Quality Control
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Concept Development
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Art Direction
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Visual Design
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Art Production
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Editorial
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Copywriting
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Proofreading
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Website Maintenance
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Website Updates
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LinkedIn Updates
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Facebook Updates
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Web Design
Elite
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Brand Consulting
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Brand Planning
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Brand Strategy
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Brand Management
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Brand Guardianship
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Brand Direction
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Business Strategy
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Brand Quality Control
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Concept Development
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Art Direction
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Visual Design
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Art Production
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Editorial
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Copywriting
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Proofreading
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Website Maintenance
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Website Updates
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LinkedIn Updates
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Facebook Updates
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Web Design
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Digital Marketing
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Search Marketing
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Facebook Marketing
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LinkedIn Marketing
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Campaign Optimisation
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Search Engine Optimisation
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Electronic Direct Mailer
